Sanjeev Mohanty Appointed as CEO and MD of Jabong

Fashion attentive e - commerce Jabong has employed earlier Benetton India MD Sanjeev Mohanty as its chief executive officer (CEO) and managing director (MD) . Indian e - commerce for the first time would eyewitness a chief executive from a traditional retailer heading an online venture.

Sanjeev Mohanty

Mohanty leaves Benetton after leading the Indian unit for 11 years.

About Jabong:

  • Jabong. com is an Indian fashion and lifestyle e - commerce portal, selling apparel, footwear, fashion accessories, beauty products, fragrances, home accessories and other fashion and lifestyle products.
  • Jabong sells shoes, apparel, accessories, home decor and furniture through its website only.
  • At present the e - store carries over 1000 brands and over 90,000 products.
  • Jabong. com follows both an inventory model and a managed marketplace model.
  • Jabong. com had the second highest amount of traffic on its website, among Indian e - commerce websites.
  • Jabong also ranked 10th in Google Zeitgeist India trends making it 10th most searched term in 2012 in India.

Awards and recognition:

  • Jabong. com won the “Online Retailer of the Year” award in the first e - Tailing India e - commerce industry awards
  • Jabong. com received the award for the Most Impactful Launch of the year at Pitch Brands 50 Awards 2013
  • According to the Brand Trust Report India Study - 2013 by Trust Research Advisory.
  • Jabong ranked among the top 25 trusted online brands in India.
  • Jabong also ranked 10th in Google Zeitgeist India trends making it 10th most searched term in 2012 in India.
  • Jabong is among the top 3 ecommerce players in India when it comes to customer satisfaction.

Examrace Team at Nov 3, 2015