Bank of Baroda Bank PO Exam Paper with Solutions 2018-Part 5

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CRM is useful for the study of …….Find the wrong answer

  1. Customer needs.

  2. customer’s information

  3. customer profile

  4. customer threats

  5. customer satisfaction levels

Answer: 2

Good customer service helps to boost-

  1. customer Retention

  2. Better image

  3. consumer loyalty

  4. Higher sales

  5. All of these

Answer: 5

Cross-Selling means and includes-

  1. selling to HNIs

  2. Selling to NRIs

  3. conversion of Prospects

  4. selling additional products to existing customers

  5. All of these

Answer: 4

Cross-selling yields good results in the case of one of the following products-

  1. Dabit cards

  2. SDV Lockers

  3. personal Loans

  4. All of these

  5. None of these

Answer: 4

Incentives are paid to sales person in order to-

  1. Distribute profile

  2. Improve performance of the sales persons

  3. Achieve targets of the sales persons

  4. Impress the sales persons

  5. All of these

Answer: 3

The performance of a sales person is directly linked to-

  1. The performance of a sales person is directly linked to-

  2. profile level the company

  3. Ability of the sales person

  4. All of these

  5. None of these

Answer: 2

Study of marketing environment means-

  1. study of economic, political cultural and technical environment

  2. study of the company’s markets, potentials and competition

  3. study of current developing trends

  4. study of employees’ potential

  5. study of sales persons’ potential

Answer: 1

A Marketing plan should include…….Find the wrong option

  1. Financial date of the company

  2. Mission statement

  3. products details

  4. Advertising and sales-promotion steps

  5. None of these

Answer: 4