Alibaba signed digital distribution deal with German music rights group BMG (Download PDF)


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Alibaba is the world’s largest e-commerce firm which signed digital distribution deal with Germany’s music rights group BMG in a bid to become a digital media industry. The deal between these companies will bring more than 2.5 million copyrights to Alibaba, whose music platforms already had many of the songs from artists including Kylie Minogue, the Rolling Stones and Jean-Michael Jarre.

  • Alibaba has a part of becoming an online-media powerhouse, with music, film and television. The 210 billion US dollar firm has touted the potential for selling digital products as well as physical products in China, despite the country’s track record of users not paying for media content.
  • Alibaba is the digital Entertainment arm will promote BMG writers and artists through channels such as its streaming apps Xiami and TTPod.
  • In November 2014, BMG linked up with Chinese independent company Giant Jump to manage publishing and recording rights both at home and overseas.
  • At present, BMG is the fourth-largest music publisher in the world based on revenue and it is an international music company focused on the management of music publishing, recording rights and music distribution.

- Published/Last Modified on: April 3, 2015

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